MDB sales divided into continents
MDB has clients in over 60 countries.
However, from the business point of view the first 20 countries in the ranking are essential - in total they generate over 80% of sales. Others countries bring only a few transactions with low amounts, so they can be treated as a kind of curiosity.
Vilfredo Pareto knew what he was talking about.
Some people are astonished that the Polish market represents only a small percentage of total sales. Even greater astonishment causes information that we began our expansion in the US market ignoring domestic market.
Well, Poland generates only 1.8% of total sales and takes 16th position in ranking of countries buying our software.
However, I do not see nothing extraordinary with this information. The Polish market is simply too small to lay a solid foundation for business like ours. It just does not pay off.
Sales divided into countries
(20 biggest markets)
|#||Country||Percentage of sales||Percentage of users|
|1||USA||33.56 %||14.24 %|
|2||Germany||6.88 %||2.94 %|
|3||Great Britain||5.25 %||2.87 %|
|4||France||3.94 %||2.99 %|
|5||Canada||3.48 %||1.89 %|
|6||India||2.66 %||21.04 %|
|7||Italy||2.65 %||1.82 %|
|8||Australia||2.62 %||0.99 %|
|9||Brazil||2.36 %||3.98 %|
|10||Japan||2.26 %||0.95 %|
|11||Belgium||2.17 %||0.61 %|
|12||Spain||2.09 %||1.96 %|
|13||Sweden||2.09 %||0.61 %|
|14||Switzerland||1.88 %||0.54 %|
|15||Holland||1.75 %||1.23 %|
|16||Poland||1.70 %||1.91 %|
|17||Russia||1.42 %||1.72 %|
|18||South Africa||1.30 %||0.63 %|
|19||Norway||1.27 %||0.23 %|
|20||Austria||1.22 %||0.37 %|
We sell our products in the form of licenses and the price depends on the numbers of programmers working on our software.
The vast majority of our clients are firms with one programmer or just freelancers. They represent 74% of our clients
11% - companies employing from 1 to 10 programmers
15% - companies employing over 10 programmers
Sales divided into licenses
(licenses are valid for specified number of programmers)
The growing number of the large customers is a natural stage of product maturation. This also is happening in our case, thanks to it in our portfolio we have giants such as:
- General Electric
- American Airlines
- BNP Paribas
- Lockheed Martin
- University of ST Andrews
- Johnson Brothers
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